Having conquered the hearts and minds of children in India through its popular cartoon Chhota Bheem, the show’s producer Green Gold Animation is now expanding into Singapore through the establishment of a local subsidiary.
Singapore is an ideal destination for the brand’s expansion, given its pro-business friendly policies, strong cultural ties, and the strong trading relationship between Singapore and India.
Rikvin, a leading corporate services provider in Singapore, was key in helping Green Gold Animation incorporate in the country. Given its expertise in company incorporation services, employment pass services and its various other corporate service offerings, Rikvin offers a one-stop solution to foreign corporations like Green Gold Animation who wish to benefit from the abundance of professional opportunities in Singapore.
Earlier this month, the first Chhota Bheem merchandising store was opened at Singapore’s Changi Airport in Terminal 3, Basement 2.
Pooja, Managing Director of Green Gold Singapore said, “Singapore represents a vital regional market for Chhota Bheem, as we look to enter new and exciting consumer markets across the region. Given the country’s strong cultural ties with India, and the strong following of Chhota Bheem’s iconic cartoon characters, Singapore is a natural fit for our brand. We look forward to building an even stronger relationship with our fans in the country in the future.”
Rikvin Chief Operating Officer Mr. Satish Bakhda said, “Singapore’s pro-business climate and double taxation treaty with India makes it a very attractive option for Indian companies such as Green Gold Animation to expand into Singapore. Moreover, with our bilingual nation and strong regional ties to the Asia-Pacific region, Singapore is an ideal launchpad from which Green Gold Animation can expand its presence in Southeast Asia. We look forward to working with Chhota Bheem as they continue to grow their brand in Singapore and beyond.”